A fresh take on Morrisons food quality

Morrisons have a long standing commitment to working directly with British suppliers to source high quality products for the nation’s tables. To celebrate this relationship we showcased the lengths our farmers go to ensure every shopper has the freshest food, with an integrated campaign across every channel and world first partnership with Amazon Primes Clarkson’s Farms.

FILMS

OUTDOOR

Featured on:
Selected recognition:

The Drum ‘Campaign of the week’ / Creative Salon ‘Work of the week’ / Ad Age ‘Editors Pick’ / Campaign ‘Ad Of The Day’ / Famous Campaigns ‘Ad of the day’ / The Drum ‘Ad of the day’ / David Reviews ‘Pick of the day’

Client:
McDonald’s
Agency:
Leo Burnett UK

CCO: Mark Elwood
ECD: James Millers, Andrew Long
Creative Director: Kimberly Gill
Senior Creative: Joe Miller
Creative Director of Design: Dave Allen
Designer: Rupert Knowlden
Production Company: MJZ
Director: Nick Ball