LATEST OPINION
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Untalented Podcast: Junior Creative Team to Executive Creative Director Team, and 20 years of partnership
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Creativity Squared: Andrew Long and James Millers on the Craft of Populist Creativity
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Internet Trial, TV Remote And London: Andrew Long Opens Up His Inspiration Wardrobe
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McDonald's Christmas ad 2023: Leo Burnett on its shift from the ‘McTear-jerker’
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Creating Work for the Real World, from Raised Arches to French-Fry Justice
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Baz Luhrmann, Handmade Toys And AI: James Millers Shares His Creative Taste
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"What's Your Favourite Banner Ad?" Said No One Ever: Why Creatives Still Love TV
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Creative showcase: the brains behind our big beautiful TV ads
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Leo Burnett reveals how it raised eyebrows with a subtly branded McDonald’s ad
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McDonald’s Magical Twist on the Iconic Christmas List
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Andrew Long on trying to raise an already high standard
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Behind the McDonald’s Campaign that Unleashed an Inner Iggy
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Leo Burnett London reimagines the John Lewis Christmas formula for McDonald's
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‘Fancy a McDonald’s?’ serves up life’s simple pleasures: A Q&A with Andrew Long, Creative Director, Leo Burnett London
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Meet The Maker: Leo Burnett's creative team talk about how they delivered these stylish print ads for McDonald's
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The Creative Essentials of Leo Burnett London Creative Director, Andrew Long
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The Creative Essentials of Leo Burnett London Creative Director, James Millers
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‘It needs to feel like a warm hug’: How McDonald’s created Christmas ad ‘Inner Child’
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Just the two of us: how creative duos are surviving remote working
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How are creatives staying inspired during the lockdown?
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It's Nice That feature: This McDonald’s campaign depicts its menu in typographic form
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Creative Pool Presents, Behind the Idea: McCafé's take on the ridiculous world of coffee
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