There aren’t many brands that can put out a series of posters advertising its product without a single image nor logo nor mere mention of the company name, and still be recognisable. We collaborated with renowned designer David Schwen to create a series of time-relevant posters that depict ingredient combinations so iconic, viewers know exactly what they’re looking at.
No logo, no branding, no question.
‘Brave for a brand this big, but it works’
– It’s Nice That
Cannes Lions ‘Silver’ / Creative Circle ‘Shortlist’ / 4x One Show ‘Merit’ / Campaign ‘#2 OOH of 2020’ / Ad Age ‘Editors Pick’ / Ad Week ‘Ad Of The Day’ / Creative Review ‘Pick Of The Day’