Protect Our Waves


We petitioned government to provide greater protection for our ocean.

Sewage, litter and offshore developments are destroying British coast lines and the wave breaks surfers love so much. We launched the ‘Protect Our Waves’ petition to gain the 100,000 signatures needed for parliament to consider new legislation, and a thought provoking fully integrated campaign to create awareness of it.

‘Seriously awesome’

– Magic Seaweed

‘A striking warning of the threats to surfing’

– It’s Nice That

Results to date
Over 100,000 online signatures / Over 2 million impressions / Over 700,000 accounts reached / Cannes Lions ‘Shortlist’ / Sony World Photography Awards ‘3rd place’ / Creative Circle ‘Silver’ / Campaign ‘Ad of the day’ / Lovie Awards ‘Silver’ / Featured in Lürzer’s Archive

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