Eating delicious food, while settling in for your favourites films is as classic a combination as it gets. But unlike other meals we eat while watching movies, McDelivery comes with its own unique set of cravings and rituals. As part of McDonald’s ongoing partnership with ITV, we brought all of those relatable truths to life in the form of 8 mini movies from a variety of film genres. The result is a whistle stop tour of cinema that hopefully reminds everyone watching at home, that there’s nothing quite like a McDelivery with a movie.
Each movie was lovingly brought to life in as accurate a way as possible. From the choice of lens, the title design and special effects, to the instrumentation of each mini composition, the aim was to nail every detail of our reference points to land each of our McDelivery insights.
Results to date:
British Arrows ‘Gold’ / Campaign BIG Awards ‘Winner’ / 2x Creative Circle ‘Bronze’ / Kindle Sharks ‘Bronze’ / Ad Age ‘Editors Pick’ / Ad Week ‘Ad Of The Day’ / Creative Review ‘Pick Of The Day’ / David Reviews ‘Pick of the day’ / David Reviews ‘5 Stars’